Next month, the coin-op industry starts a new chapter with Amusement Expo, the premiere tradeshow collaboration between the AAMA and the AMOA. Show planners are eager to make the product showcase, resulting from industry consolidation and years of lobbying from the trade's three tiers, the must-attend event of the year, a distinction that depends on buyer attendance for its first several years.
Additionally, Amusement Expo must prove the health of the working relationship between its sponsoring associations, highlight the value of out-of-home entertainment to other trades, and chart a bold and creative path through tough economic times to a future where technology and game play should theoretically offer more opportunity.
What are your expectations of Amusement Expo? What significance and advantage do you hope it can offer you and your business that may set it apart from the former ASI or the AMOA Expo? What challenges do you foresee the associations or tradeshow needing to address in order to establish the expo's vitality to the industry's overall success?
Monday, February 01, 2010
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